Introduction In today’s rapidly changing business world, staying ahead of the rivals is essential. Competitive analysis has always been a key strategy for gaining a competitive advantage, but the emergence of Artificial Intelligence (AI) has revolutionized this process. Tools driven by AI are transforming how businesses gather, analyze, and util

Opening Remarks In today’s fast-paced corporate environment, maintaining an edge of the rivals is essential. Market research has always been a key strategy for achieving a market edge, but the emergence of Artificial Intelligence (AI) has transformed this process. AI-powered tools are reshaping how businesses collect, process, and act upon infor

Overview Social media marketing is evolving dramatically in the last few years, shaped by shifts in innovation, user behavior, and business needs. A major transformation in the marketing landscape is the rise of AI technologies. AI’s potential to revolutionize social media marketing is capturing the focus of businesses and marketers globally. Fro